Content Marketing Mastery Course 2019 by Russ Henneberry
Content Marketing Mastery Course 2019
Creator: Russ Henneberry
Sales Page: https://www.digitalmarketer.com/lp/training/content-marketing-mastery/
Develop into a Licensed
Content material Advertising and marketing Specialist…
…and learn to create a content material technique that drives extra guests, leads, and gross sales
Lastly, You’ll Have a Step-By-Step Plan For Turning Content material Into…
FREE, ORGANIC TRAFFIC
(HINT: It seems one thing like this…)
Extraordinary content material entrepreneurs simply don’t get it…
There was a time when having a weblog was sufficient, however right now (in case you truly wish to generate free, focused visitors) you have to do extra.
So how do you do it?
How do you construct a “machine” that turns content material into free, focused visitors?
Thankfully, that’s precisely what you’re about to be taught…
FACT: Companies Want Content material Entrepreneurs
(…Who Truly Know What They’re Doing)
I’m not going to promote you on the significance of content material advertising.
When you’re right here, you already comprehend it’s a necessary side of any digital advertising technique, as a result of content material advertising:
- Builds authority and credibility…
- Engages and nurtures each prospects and clients by offering ACTUAL worth, and most significantly it…
- Permits your message to unfold to new audiences organically (i.e. without spending a dime!)…
- In different phrases, content material advertising delivers visitors, leads and clients: The lifeblood of any enterprise.
In order that’s why companies want content material entrepreneurs.
There’s only one drawback: Most so-called “content material entrepreneurs” don’t know what they’re doing.
That’s the place you are available.
As a Licensed Content material Advertising and marketing Specialist, you might be uniquely certified to assist manufacturers convert content material into natural visitors and gross sales.
Extra particularly, on this grasp class, you’ll be taught:
- How one can create your Buyer Avatar so you’ll be able to architect a content material technique that draws leads and patrons.
- The eight instruments you’ll must be an efficient content material marketer
- The “GC = A” Content material Advertising and marketing Components that connects the dots between content material and gross sales
- The TOFU/MOFU/BOFU content material technique that transforms ice chilly prospects on the prime of the funnel (TOFU) into loyal patrons of even your most costly services and products on the backside of the funnel (BOFU)
- The 6 varieties of content material you want within the Center of the Funnel (MOFU) to generate focused leads and prospects
- 5 content material sorts that convert leads into serial, high-ticket patrons
- Select from 12 Objectives, 16 Metrics and 21 various kinds of content material to create a content material technique that’s laser targeted on transferring the needle on your group. (Constructing this content material plan is a snap utilizing our Content material Advertising and marketing Plan worksheets)
- The 60-Second Editorial Planner doc that makes content material planning a breeze (Critically… you’ll be able to plan per week of content material in lower than a minute)
- 6 easy article tweaks (My favourite is “Hiding Easter Eggs”) you may make to any piece of content material that can get it CONSUMED
- The four confirmed methods to search out folks that may create content material for you (and the 2 methods you’ll be able to encourage them to create excellent content material for you)
- 212 weblog submit concepts that assure you’ll by no means have writers block once more together with…
- eight weblog submit sorts that hijack the virality and authority of OPC (Different Individuals’s Content material)…you received’t have to jot down a single phrase.
- The 11 Level website positioning Well being Verify that uncovers the CATASTROPHIC structural points that can condemn your web site to Google Purgatory (Studying to identify these points is assured to make you a hero)
- The website positioning silo course of that has labored for the reason that first blogs went on-line within the 90’s, stopped working when the spammers began key phrase stuffing and constructing shady hyperlinks, and now’s the ONLY factor that works to get free Google visitors.
- The 9 Parts of The Excellent E-mail Publication (The “Greased Chute” opening and “Drill Down” P.S. are two techniques that drive electronic mail visitors by the roof)
- PLUS… you’ll be taught the eight natural (free) and 5 paid visitors channels you’ll be able to make use of to unfold your content material throughout the social internet (Including these visitors methods to nice content material is liking pouring gasoline on a bonfire)
Briefly, Licensed Content material Advertising and marketing Specialist (a.ok.a. “Content material Masters”) are capable of not solely ship contemporary leads and clients…they’re able to ship these leads and clients “organically”…even FREE!
When you’re fascinated about turning into such a “Content material Grasp,” then I’ve one query for you…
What You’ll Study In This Course
The Content material Lifecycle
Uncover the best way to create stellar content material for all three phases of the advertising funnel. When this, you’ll be capable of entice new guests to your web site and take them on a journey from Consciousness by Product Analysis and all the way in which to Conversion.
Content material Expertise Wants
Study the eight varieties of know-how you have to succeed as a content material marketer. We’ll additionally give our suggestions for every kind of know-how to make sure you get the simplest and user-friendly instruments accessible.
Weblog Advertising and marketing Mastery
Grasp the 12 crucial elements of constructing a profitable weblog. You’ll be taught what varieties of posts to publish, the key to writing nice content material, the best way to create high-converting lead magnets, and extra.
Content material Distribution
Learn to successfully get your content material out into the world and enhance your publicity utilizing a mixture of electronic mail advertising, website positioning, paid distribution, and social media promotion.
Content Marketing Mastery Course 2019 by Russ Henneberry
Sales page: https://www.digitalmarketer.com/lp/training/content-marketing-mastery/